Category: Business

Mood Bru and Buck Atom’s Cosmic Curios Unite for Route 66 Centennial Collaboration

Tulsa beverage brand Mood Bru, partners with Buck Atom’s Cosmic Curios to celebrate the upcoming Route 66 Centennial with a fun collaboration.

Mary Beth Babcock, said Collaborating with Mood Bru to create custom Land of the Giants drinks for the Route 66 Centennial is a dream I didn’t even know I had, COME TRUE!”
— Mary Beth Babcock

TULSA, OK, UNITED STATES, March 10, 2026 /EINPresswire.com/ — Tulsa-based functional beverage brand Mood Bru has announced a special collaboration with Buck Atom creator Mary Beth Babcock to celebrate the upcoming Route 66 Centennial. The partnership will introduce limited-edition beverage designs and flavors inspired by Tulsa’s iconic Route 66 landmarks and roadside culture.

The collaboration brings together two locally rooted brands that celebrate Tulsa’s creative spirit and deep connection to the historic Mother Road. The new releases will feature Buck & Stella Atom, Meadow Gold Mack and Cowboy Bob paired with vibrant flavors designed to capture the fun and nostalgia of the Route 66 experience.

Mood Bru, a Tulsa-based functional beverage brand, is known for crafting non-alcoholic drinks designed to elevate mood through unique flavor combinations and botanical ingredients. The brand has built a growing following by offering a refreshing alternative to traditional beverages, giving consumers a flavorful social drink without alcohol.

By partnering with Mary Beth Babcock and the Buck Atom brand, Mood Bru hopes to celebrate the nostalgic charm of Route 66 while introducing new audiences to Tulsa’s thriving creative community.

“We wanted to create something that celebrates Tulsa’s connection to Route 66 in a fun and modern way,” said Necole Cantu, founder of Mood Bru. “Buck Atom has become one of the most recognizable characters tied to Route 66 culture, and collaborating with Mary Beth felt like the perfect way to honor that history while creating something new.”

The collaboration will roll out in the lead-up to the 2026 Route 66 Centennial, which will mark one hundred years since the legendary highway was established. The milestone anniversary is expected to bring increased tourism and international attention to Tulsa and other communities along the historic route.

Communities along Route 66 are already preparing for the celebration, with local businesses, artists, and entrepreneurs finding creative ways to highlight the culture and history of the Mother Road. The Mood Bru and Buck Atom collaboration represents one example of how Tulsa businesses are embracing the opportunity to celebrate the upcoming Centennial.

Mary Beth Babcock, creator of Buck Atom and owner of the Buck Atom Cosmic Curios gift shop in Tulsa, said Collaborating with Mood Bru to create custom Land of the Giants drinks for the Route 66 Centennial is a dream I didn’t even know I had, COME TRUE! I have been sober 20 years and having a non-alcoholic drink made with Mood Bru has been one of the most exciting local projects I have been part of yet.

“Route 66 has always been about quirky roadside attractions, local businesses, and a sense of adventure,” Babcock said. “This collaboration captures that energy while celebrating Tulsa’s place on the Mother Road.”

The limited-edition Mood Bru releases will feature new designs and flavors inspired by Route 66 culture and will be available in select locations as the Centennial celebration approaches, as well as in stores and restaurants across Oklahoma.

The collaboration aims to give both locals and travelers a new way to experience Tulsa’s Route 66 heritage while enjoying a refreshing beverage inspired by the creativity and character of the city.

Necole Cantu
Mood Bru
+1 918-830-4392
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March 10, 2026
From One Trainer to Half a Million Dollars: Darwin Fitness expands to a brand new 3000 sq feet studio in Winter Park FL

As Darwin Fitness expands to a new location, owner JS Fabre opens up on the decisions and hard lessons that took DF from a solo operation to a thriving business

This business is not just work. I left a corporate career that paid more to live my passion. And that’s the real reason it works.”
— Jean-Sébastien Fabre

WINTER PARK, FL, UNITED STATES, March 10, 2026 /EINPresswire.com/ — In July 2020, while gym owners across the country were selling their equipment at a fraction of its value and walking away from their leases, Jean-Sébastien Fabre signed one. The French-born entrepreneur, a former corporate executive who reinvented himself as a personal trainer after turning 40, saw the chaos of the pandemic not as a threat, but as a market gap nobody was filling correctly. That bet is now paying off.

Darwin Fitness, Fabre’s private personal training studio in Winter Park, Florida, has just completed its expansion into a new 3,000-square-foot facility at 2250 Lee Road — a 50 percent increase in space — capping a four-year run that saw the studio grow from $200,000 in annual revenue in 2021 to $500,000 in 2025. No memberships. No big-box model. Just one-on-one coaching, capped at three to four clients in the space at any given time, compounding at 25 to 30 percent annually.

To mark the milestone, Buy and Sell Fitness, one of the fitness industry’s leading equipment and business platforms, sat down with Fabre for an unscripted interview inside the studio. What emerged was less a profile and more a masterclass in how to build an independent personal training business from scratch with real numbers, real decisions, and advice rarely shared this openly in the industry.

Rule One: Write the Business Plan

When asked whether he planned meticulously or winged it, Fabre was unequivocal. A business plan, he argues, is not a formality, it is the foundation. “It gives you visibility and forces you to ask yourself the right questions: what’s my target, what’s my niche, what are my expenses, when do I recoup my investment?”

He is equally direct about cash reserves: “We don’t generate money immediately. The scariest part of that first month is paying the bills. Cash on hand is not a luxury: it’s part of the plan.” The business plan, he adds, isn’t just for the owner. It becomes the roadmap for every person brought on board as the team grows.

“Even if the plan isn’t exact, it’s a blueprint. It helped me create a path — not only for myself, but for the people I took on board.”
— Jean-Sébastien Fabre

Rule Two: Pick Your Niche and Go Deep

Fabre’s single most emphatic piece of advice to independent trainers: resist the urge to be everything to everyone. “Identify one, two, maximum three niches — very vertical segments of the population. The broader you are, the more difficult it is to make your place.”

Darwin Fitness built its reputation across four tightly defined specializations: seniors maintaining mobility and strength, adults transitioning from physical therapy back into active training, youth athletes developing sports performance, and golfers optimizing their conditioning. Each niche was chosen deliberately and based on Fabre’s background, experience, and genuine comfort with the clientele. Each is marketed specifically.

The result is a client retention rate virtually unheard of in the fitness industry. Many clients have trained with Darwin Fitness for years. Some for over a decade.

Rule Three: Hire for Reach, Not Imitation

Fabre’s first hire was Pamela Figueiredo, brought on at 21 with a background in soccer and sports performance. Today, she is the Fitness Director and a shareholder in the company. “She’s exceptional,” Fabre said. “I was not concerned about her having a different training style than mine. In order to grow, you need reach.”

The contrast in approach — Fabre’s exacting, results-focused style alongside Figueiredo’s energy and sports performance expertise — broadened Darwin Fitness’s appeal without diluting its standards. The studio now employs eight trainers in total, each contributing to a culture Fabre describes as uncompromisingly professional.

Rule Four: Your Downtime Is Investment Time

For trainers in the early stages of building a client base, Fabre is blunt: the hours not spent training clients are not free time. They are the business. “At the beginning, you’re not occupied 100 percent with clients. Use that time. Work on your social media. Be consistent. Post. Show what you do. Collect good reviews with good keywords.”

Digital marketing, particularly local SEO, Google Business Profile optimization, and systematic reviews generation are credited as a core driver of Darwin Fitness’ organic growth. “At one point, we started to really rank and dominate,” Fabre said. “Consistency doesn’t pay off immediately. But if you have a good plan, you have a trajectory.”

The Milestone: $500K, 8 Trainers, and a New Address

The expansion to Lee Road marks the latest chapter in a growth story that began with a single trainer and no dedicated space. Darwin Fitness operated for years out of third-party gyms, with Fabre managing clients, marketing, and operations entirely on his own. The decision to go brick-and-mortar came during COVID when Fabre realized that not controlling his own space was the single biggest threat to everything he had built.

From that first lease in 2020, the studio compounded at 25 to 30 percent annually, reaching $500,000 in 2025 revenue from personal training services exclusively — no memberships, no group classes. The five-year target is a million-dollar business.

“This business is not just work. I left a corporate career that paid more to live my passion. And that’s the real reason it works.”
— Jean-Sébastien Fabre

The full video interview is available here: Buy & Sell Fitness.

About Darwin Fitness
Darwin Fitness is a private personal training studio located at 2250 Lee Road ste 100, Winter Park, Florida. Founded in 2012 by Jean-Sébastien Fabre, the studio specializes in one-on-one coaching for seniors, post-rehabilitation clients, youth athletes, golfers, and adults seeking long-term results. For more information, visit www.darwin-fitness.com.

Media Contact
Jean-Sébastien Fabre, Darwin Fitness Owner & Founder
darwinfit@gmail.com | 407 274 4747

Jean-Sebastien Fabre
DARWIN FITNESS
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Darwin Fitness – Buy & Sell Fitness Full Interview

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March 10, 2026
Cheetah Learning Launches PMP® Second Chance Sprint, Using Failed Exam Score Reports to Build Personalized Study Plans

The students who come to Cheetah Learning after failing the PMP Exam, their first exam attempt is data. In the 2nd Chance Sprint, we use that data to customize their course so they pass, quickly.”
— Michelle LaBrosse, PMP – Founder, Cheetah Learning

PHOENIX, AZ, UNITED STATES, March 10, 2026 /EINPresswire.com/ — Cheetah Learning, a Phoenix-based accelerated learning company with more than 80,000 alumni across 60 countries, has introduced the Second Chance Sprint, a one-week exam preparation program designed specifically for candidates who have previously failed the PMP^® exam. The program uses the candidate’s official PMI score report as the starting point for a personalized curriculum rather than beginning with standardized course content.

Background: Why PMP^® Repeat Candidates Face a Different Challenge
The PMP^® exam, administered by the Project Management Institute (PMI), is passed by fewer than half of first-time candidates. PMI structures exam questions so that multiple answer choices appear plausible, testing applied reasoning under ambiguity rather than recall of factual content. Candidates who fail receive a score report itemizing their performance across the exam’s three domains: People, Process, and Business Environment.
A common pattern among repeat candidates for PMP Exam Prep is returning to the same preparation materials without modifying their approach. The score report data identifying domain-specific gaps is frequently unused in subsequent study plans.

How the Second Chance Sprint Works
The Second Chance Sprint is structured around a nine-day sequence that begins with data intake and ends with the rescheduled exam:
Day 1 (Friday): The candidate uploads their PMI score report and schedules a new exam date for the following Tuesday. Cheetah’s AI Pass PMP Strategy Engine analyzes the score data to identify the candidate’s specific performance gaps.
Weekend: Using Cheetah’s proprietary AI PMP Strategy Engine, the student’s customized curriculum is generated from the score report analysis, targeting only the domains and question types where the candidate underperformed.
Monday–Saturday: Six days of focused preparation covering strategy mastery, domain-specific practice sets, and daily performance protocols addressing sleep, exercise, and nutrition as factors in cognitive performance. This significantly increases students chance to pass the PMP exam.
Sunday: A 100-question custom exam replicating PMI question structure validates readiness before the live exam.
Tuesday: The candidate sits for the rescheduled PMP^® exam.

Pat Murphy
Cheetah Learning
+1 203-626-4767
email us here
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March 10, 2026
Most Primary Care Practices Are Missing Up to $647,000 a Year in Medicare Revenue — Here Is Why

CMS’s 2025 Advanced Primary Care Management program pays monthly per-patient fees for care already delivered, yet most practices haven’t enrolled any patients.

Most primary care practices have hundreds of qualifying Medicare patients right now – and are collecting nothing. Tile Health turns that missed revenue into a reliable monthly income stream.”
— Ali Elmarsafawy, CEO, Tile Health

BETHESDA, MD, UNITED STATES, March 10, 2026 /EINPresswire.com/ — Many primary care practices are working harder every year for the same — or worse — financial results. Reimbursements are flat, overhead keeps rising, and seeing more patients is not a realistic answer.
The better path is capturing revenue for care already being delivered but not getting paid for.

THE REVENUE GAP MOST PRACTICES DO NOT KNOW EXISTS
Medicare has expanded its payment programs for primary care over the last several years. In 2025, CMS introduced the most significant of these: Advanced Primary Care Management (APCM). It pays a monthly per-patient fee for ongoing care management — and most primary care practices have not yet enrolled a single patient.

REVENUE SNAPSHOT
A practice with 1,000 eligible Medicare patients enrolling in APCM at the G0557 rate ($53.91/month) generates $647,000 in annual recurring revenue — without a single additional appointment.
WHAT IS APCM?
APCM (G0556, G0557, G0558) is CMS’s 2025 consolidation of fragmented chronic care management codes, bundling CCM, PCM, and TCM into one monthly payment based on patient complexity — not time spent.
G0556 covers 1 or fewer chronic conditions at approximately $16.70 per patient per month. G0557 covers 2 or more chronic conditions at $53.91 per patient per month. G0558 covers 2 or more conditions plus Qualified Medicare Beneficiary status at $117.53 per patient per month.
CMS raised these rates by approximately 10 percent for 2026, making early adoption more valuable.

WHY MOST PRACTICES LEAVE THIS MONEY UNCOLLECTED
The barrier is not eligibility — most practices have hundreds of qualifying patients. The barrier is operational. Running APCM manually requires patient outreach calls, individualized electronic care plans, clinical triage documentation, and monthly billing artifact creation. Without automation, this is not feasible at scale.

HOW TILE HEALTH SOLVES THE OPERATIONAL PROBLEM
Tile Health (https://www.tilehealthcare.com) is an AI-powered APCM billing platform built specifically for primary care practices. It automates the entire workflow from patient enrollment through billing — without adding headcount.
Tile Health handles AI-powered patient identification and outreach calls, automated clinical triage using validated OPQRST protocols, CMS-compliant individualized electronic care plan generation, real-time risk stratification and task routing to clinical staff, and monthly billing artifact generation ready for direct submission to Medicare.
Practices retain full control of the billing relationship with Medicare. Tile Health generates the compliant artifacts; the practice submits the claims.

THE ECONOMICS
Legacy care management vendors typically take 50 to 70 percent of APCM revenue in exchange for running manual call center operations. Tile Health’s AI-first model charges a flat fee, allowing practices to retain 60 to 70 percent of every dollar billed. For a 1,000-patient panel, that difference can be $200,000 or more per year.

OTHER REVENUE STREAMS
APCM is the largest opportunity, but not the only one. Tile Health’s platform also helps practices capture Annual Wellness Visits (AWVs), which Medicare covers 100 percent for eligible beneficiaries, Behavioral Health Integration (BHI) codes for patients with depression, anxiety, or substance use, and Remote Physiologic Monitoring (RPM) for patients already using connected devices. Many of these can be billed alongside APCM, stacking revenue from the same patient population.

IMPLEMENTATION TIMELINE
Tile Health gets practices live within 30 days. Days 1 through 2 cover data sync and patient list upload. Days 3 through 5 cover AI configuration. Days 6 through 7 cover patient notification. Days 7 through 14 see AI enrollment and triage begin. By day 30, the first billing file is generated.

Ali Elmarsafawy
Tile Health
+1 281-404-5981
email us here
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March 10, 2026
Video.js v10 Delivers 81% Smaller Bundles as Four Major Player Projects Converge

Open source collective reinvents web video players, with minimal adaptive bitrate player now 38kB gzipped vs. typical 200kB

Today’s players approach a megabyte in size, creating monolithic cores. Video.js v10 abandons that architecture entirely.”
— Steve Heffernan, creator of Video.js & co-founder of Mux

SAN FRANCISCO, CA, UNITED STATES, March 10, 2026 /EINPresswire.com/ — In an unprecedented convergence of competing open source projects, the teams behind Video.js, Plyr, Vidstack, and Media Chrome today released the beta of Video.js v10, a complete architectural rebuild of the world’s most popular open source video player serving billions of video plays monthly. The beta release achieves performance breakthroughs that legacy architectures made impossible: 81% smaller default bundles compared to Video.js v8, with minimal implementations as small as 5kB gzipped, while allowing developers to add and remove capabilities through genuine modular design.

The convergence represents a rare moment where the four competing projects totaling more than 75,000 GitHub stars set aside separate codebases to build something better together. When the Video.js Technical Steering Committee approved Mux as corporate steward in 2025, it brought the project full circle: original creator Steve Heffernan, who built Video.js in 2010 and co-founded Mux while remaining on the Video.js steering committee, returned to lead development and address technical debt that made deeper optimization almost impossible.

“Today’s players often approach a megabyte in size (minified only) creating monolithic cores that can’t simultaneously hit loading performance goals for short-form video and feature requirements for complex use cases,” said Heffernan. “Video.js v10 abandons that architecture entirely. The UI separates from the underlying media renderer, with every component working independently through open API contracts.” Legacy web video players typically exceed 600kB gzipped when adaptive streaming is included, with some approaching a megabyte minified.

Video.js has powered video playback for enterprises including Amazon, Microsoft, Zoom, Bloomberg, Wells Fargo, and LinkedIn while serving millions of smaller sites. The project has earned 38,700 GitHub stars and supports 573 community-built plugins, establishing itself as critical player infrastructure. However, web performance standards and growing player weight created pressure that legacy architectures couldn’t address without the kind of cross-project collaboration that Video.js v10 represents. For the billions of people who watch video on the web daily, player bundle size translates directly to how quickly video loads.

Video.js v10 incorporates media/UI separation from Media Chrome, framework-idiomatic customization from Vidstack, design polish from Plyr, and 16 years of battle-hardened production experience from Video.js. The unified architecture enables capabilities impossible in legacy players: developers import only required components, with unused code eliminated from bundles rather than merely disabled.

The rebuild does represent risk. Breaking API compatibility threatens to fragment Video.js’s massive plugin ecosystem, with migration of existing plugins dependent on community contribution. The team acknowledges this tension directly: legacy architecture would condemn the project to irrelevance, while a complete rebuild gambles on community support to recreate the plugin ecosystem on modern foundations.

The modular foundation and common JS core position Video.js v10 for capabilities that monolithic players struggle to accommodate. The architecture creates clear integration points for AI-augmented video features. Its less-abstracted components allow AI agents to work directly with player code with minimal external documentation.

The modular approach extends to the streaming engine layer as well. Video.js v10 introduces SPF (Streaming Processor Framework), a new engine architecture built around composable functional components rather than monolithic controllers. Where traditional streaming engines bundle support for DRM, ads, and other advanced capabilities regardless of whether a project needs them, SPF offers purpose-built engines containing only required functionality. Video.js v10 works with existing engines including HLS.js today, with SPF targeting simpler, common use cases where it is expected to achieve a 12.1kB gzipped engine bundle compared to 103kB for the lightest current alternative.

The Video.js v10 beta ships two professionally designed skins: a default skin with a frosted aesthetic and a minimal skin for developers who want a clean starting point, both with refined controls, smooth interactions, and thoughtful animations. The architecture uses unstyled UI primitives with a custom compiler translating skins from React and Tailwind into multiple framework combinations. Developers can eject any skin to receive full source code ownership, following the shadcn model. Framework-specific components provide idiomatic experiences in React and HTML, with additional framework support planned for general availability.

The beta also ships three use-case presets: default video, default audio, and background video. These are purpose-built combinations of skin, features, and media configuration that give developers a correct starting point without sacrificing the composable flexibility underneath.

Video.js remains fully open source under Apache 2.0 license with transparent governance through its Technical Steering Committee. The Video.js v10 beta is available today at Videojs.org, with general availability planned for mid-2026.

###

**Additional Resources:**
– Video.js v10 Beta Announcement
– Video.js GitHub Repository

**About Video.js**
Video.js is the world’s most widely deployed open source HTML5 video player, powering video playback on millions of websites and serving billions of monthly viewers. Created by Steve Heffernan in 2010 to facilitate the transition from Flash to HTML5, Video.js has become critical web infrastructure with 38,700 GitHub stars, 573 community-built plugins, and enterprise deployments including Amazon, LinkedIn, Bloomberg, and Wells Fargo. The project is maintained under Apache 2.0 license with governance through its Technical Steering Committee, with Mux serving as corporate steward.

Vivian Creasy
Mux
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March 10, 2026
BodyEnergy Technology to Debut Its Revolutionary Ab-Drive Treadmill (Replicates Outdoor Biomechanics) at 2026 HFA Show

World’s first motor-free treadmill with patented Ab-Drive restores authentic outdoor running indoors—safer, greener, easy to use for all ages

When Chris Clawson visited our lab in 2019, he said our research had enormous potential. Now with Ab-Drive, BodyEnergy offers the closest simulation of natural running indoors.”
— Hui Yan, Ph.D., Founder & CEO, BodyEnergy Technology

IRVINE, CA, UNITED STATES, March 10, 2026 /EINPresswire.com/ — BodyEnergy Technology will make history at the 2026 HFA Trade Show (March 17–18, San Diego Convention Center, Booth #338, New Product Zone) with the global debut of the Ab-Drive BodyEnergy treadmill — the world’s first fully user-controlled, motor-free treadmill that restores the natural backward push of outdoor running indoors on a compact platform.

Traditional electric treadmills passively pull users forward, altering natural gait, reducing propulsion power, shortening stride length, and limiting posterior chain engagement — resulting in less effective training, elevated injury risk, and poor transfer to real-world running or athletic performance. Gravity-based curved treadmills rely on forward foot placement on a downhill slope to slide the belt via gravity, creating unstable control and biomechanics that diverge significantly from authentic running.

The Ab-Drive BodyEnergy treadmill resolves these core limitations with active, user-driven propulsion. It replicates exact outdoor running biomechanics with perfect gait accuracy, safely engages all muscle groups, increases caloric burn (with adjustable magnetic resistance for even greater intensity), reduces joint impact, and supports elite training and recovery — all without electricity — empowering the 55 million U.S. treadmill users (and millions more worldwide) to train indoors in a safer, greener, and more efficient way.

The patented Ab-Drive system features a front abdominal roller that captures the natural backward stride push, replicating ground-based propulsion with precision. The roller allows the body’s natural vertical oscillation to remain resistance-free, while adjustable magnetic resistance can simulate “parachute-like” intensity for progressive training. Integrated Hand-Drive and Foot-Drive modes enable full-body engagement and genuine performance transfer.

“When Chris Clawson, former Life Fitness President and Chairman of the U.S. Sports and Fitness Industry Association, visited our research lab in 2019, he was deeply impressed by the BodyEnergy Hand-Drive and Foot-Drive systems and said our research had enormous potential,” said Hui Yan, Ph.D., Founder & CEO. “Now, with the newly developed Ab-Drive feature, BodyEnergy offers the closest simulation of natural running ever achieved indoors, combined with Hand-Drive and Foot-Drive to enhance upper- and lower-body exercise. BodyEnergy is ready to elevate indoor running to the next level.”

Key Advantages Include:
• Instant acceleration (0–12 mph in ~2 seconds) and ground-running “stop-on-you” safety
• Best-in-class solution for HIIT exercise (effort scales instantly with user intent)
• The only treadmill safe and precise enough for verifiable online or offline running races (no runaway risk, exact speed modulation)
• Natural forward stride and posture — just like running on solid ground — with no exaggerated lean required
• Virtually no maintenance (no motor, belts, or electronics to service)
• Zero electricity use — saving approximately 5,400 kWh/year per commercial unit (based on 5 hp and 4 hours of daily use), equivalent to $1,080 in annual savings and a reduction of 2.5 metric tons of CO₂

The original Hand-Drive model was recognized as TIME Best Invention of 2021 – The Full-Body Treadmill. The new Ab-Drive system builds on that award-winning legacy, offering unmatched authenticity, versatility, and sustainability.

BodyEnergy was initially created to solve the serious safety issues inherent in conventional treadmills. In doing so, it addressed nearly every major limitation of existing models — delivering a breakthrough that combines natural running mechanics, superior safety, environmental responsibility, and ease of use to inspire more people to run and lead healthier, more active lives.

Since 2000, an estimated 500,000–600,000 people have sought emergency room treatment for treadmill-related injuries in the U.S., with approximately 78 deaths attributed to treadmill accidents. Treadmill injuries account for 35–66% of all indoor fitness equipment injuries.
At the HFA Show, multiple BodyEnergy treadmills will be available for live demonstrations, allowing attendees to experience the authentic running feel firsthand. Visitors will even have the opportunity to compete against each other onsite — effectively duplicating a 400-meter track field right under their feet in a safe, controlled environment.

Treadmill safety and solution video link: https://youtu.be/tnjvS5xL9JQ

Designed for every user who moves:
• Athletes & runners seeking true outdoor performance transfer
• Physical therapists, doctors & rehab centers for gait retraining and joint/back pain relief
• Senior centers for safe, accessible cardio
• Fire departments & first responders for functional conditioning
• Elementary & middle schools for space-efficient, safe PE equipment
• Gyms, hotels & fitness enthusiasts demanding greener, more effective training

The commercial slat-belt model (MSRP $6,000) debuts at HFA with strictly limited production this year. Wholesalers, retailers, gym owners, hotel operators, rehab centers, and institutional buyers are urged to visit Booth #338 for live demonstrations and to secure early orders.
Event Details
• HFA Trade Show 2026
• Dates: March 17–18, 2026
• Location: San Diego Convention Center, Booth #338 (New Product Zone island area)
• Demo Hours: Show floor hours – with BodyEnergy 400m Sprint Challenge

We will donate 5% of our first year’s BodyEnergy treadmills to senior centers and fire departments. Join us in getting BodyEnergy treadmills to those who need them most.

Media, influencers, buyers, and industry professionals are invited to witness the future of indoor running. For interviews, high-resolution images, or private demo scheduling, contact:

About BodyEnergy Technology:
Based in Irvine, California, BodyEnergy Technology is a pioneer in human-powered fitness solutions. The original Hand-Drive model earned TIME Best Invention of 2021. The new Ab-Drive treadmill is engineered to make indoor running safer, greener, and more effective for millions worldwide.

Hui Yan
BodyEnergy Technology Co., Ltd.
4044331236 ext.
info@betechco.com
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BodyEnergy – All You No Motor!

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March 10, 2026
Camp Run-A-Mutt Celebrates 18-Year Anniversary and 3 Millionth Dog Check-In

Camp Run-A-Mutt is celebrating a major milestone: 18 years in business and an estimated 3 million dogs checked in across all locations since opening in 2008.

SAN DIEGO, CA, UNITED STATES, March 10, 2026 /EINPresswire.com/ — Camp Run-A-Mutt, the original pioneer of cage-free dog daycare and boarding, is celebrating a major milestone: 18 years in business and an estimated 3 million dogs checked in across all locations since opening its doors in 2008.

What began as a single camp in San Diego has grown into a trusted national franchise built on a simple belief — dogs thrive in safe, social, cage-free environments. Over nearly two decades, Camp Run-A-Mutt has remained committed to transparency, consistency, and creating enriching experiences for dogs while giving pet parents peace of mind.

Reaching the 3 millionth dog mark represents far more than a statistic. It reflects nearly two decades of daily trust placed in Camp Run-A-Mutt by pet parents, millions of safe play sessions, and countless bonds formed between dogs, staff, and families in communities across the country. Each check-in tells a story of connection, care, and a commitment to doing things differently in the pet care industry.

To commemorate the milestone, select Camp Run-A-Mutt locations nationwide will celebrate on Thursday, March 19, by honoring a ceremonial “3,000,000th dog.” That pup will receive a special prize from their local camp as part of the celebration, recognizing the millions of dogs who have been part of the Camp Run-A-Mutt story.

As the company reflects on 18 years of caring for dogs, it is also unveiling a refreshed logo and updated website. The new branding honors Camp Run-A-Mutt’s retro-inspired roots while reinforcing its continued growth and commitment to delivering an exceptional customer experience.

The redesigned website offers improved navigation and enhanced functionality, making it easier for pet parents to explore services, learn about the company’s cage-free philosophy, and connect with their local camp. A new customer profile feature allows pet parents to securely access and update important information about their pets, creating a more seamless and personalized experience.

With locations across the United States, Camp Run-A-Mutt continues to set the standard in the pet care industry. The 18-year milestone, the 3 million dogs served, and the brand refresh together mark an exciting chapter in the company’s ongoing mission to enrich the lives of dogs and the people who love them.

The updated website is now live at www.camprunamutt.com.

About Camp Run-A-Mutt
Founded in 2008 in San Diego, Camp Run-A-Mutt is a premier dog daycare and boarding franchise specializing in cage-free care and supervised open play. With 18 years of experience and more than 3 million dog visits nationwide, Camp Run-A-Mutt is known for its heart-forward approach to dog care and dedication to creating safe, enriching environments for dogs across the country.

Dennis Quaglia
Camp Run-A-Mutt Entrepreneurial Resources
619-578-2267
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March 10, 2026
Hawke Media Named a 2026 Google Premier Partner, Recognized as a Top Google Ads Agency

SANTA MONICA, CA, UNITED STATES, March 10, 2026 /EINPresswire.com/ — Santa Monica-based marketing agency Hawke Media has achieved 2026 Premier Partner status in the Google Partners program, recognizing the company as a top Google partner among the highest-performing agencies managing Google Ads campaigns.

Hawke Media’s team of experts provides full-funnel, data-driven marketing strategy and execution across paid search, paid social, media buying, email and SMS marketing, conversion rate optimization, SEO, creative, and analytics. Serving brands ranging from high-growth startups to established global companies, Hawke Media delivers customized marketing strategies as an outsourced CMO for businesses across a wide variety of industries. Explore the full range of offerings at https://hawkemedia.com/services/

“We’re proud to once again be recognized as a Google Premier Partner,” said Erik Huberman, Founder and CEO of Hawke Media. “Our long-standing partnership with Google allows us to stay at the forefront of performance marketing, ensuring our clients benefit from the latest tools, insights, and strategies to drive measurable growth.”

Google recognized the achievements of top-performing digital marketing partners across the globe by awarding Premier Partner status as part of the Google Partners program. Hawke Media has been named a 2026 Premier Partner, which means:

– They’re among the top 3% of Google Partners participants in their respective countries, signaling their leading expertise in Google Ads, as well as their ability to forge new client relationships and support their clients’ growth.

– They’re listed on the Google Partners directory, which helps potential clients find top Premier Partners like Hawke Media on their own dedicated page.

– They receive exclusive benefits that promote client growth and success with Google Ads.

About Google Partners
The Partners program is designed for advertising agencies and third parties that manage Google Ads accounts on behalf of other brands or businesses. Its mission is to empower companies by providing them with innovative tools, resources, and support to help their clients succeed and grow online.

About Hawke Media
As the top performance marketing agency in the USA, Hawke Media is dedicated to delivering bespoke, data-driven, and performance-centric solutions to help launch, scale, and revitalize businesses. As Your Outsourced CMO^®, Hawke Media provides CMO-level expertise to brands of all sizes, creating customized strategies that align perfectly with each client’s unique needs.

Since its inception, Hawke Media has helped 6,000 brands grow through tailored marketing strategies designed for businesses across all sectors and revenue models. Portfolio includes work with world-class brands such as Red Bull, Funko, Barstool Sports, K-Swiss, and Crocs, showcasing the breadth and impact of our expertise. With over a decade of experience, Hawke Media founded by Erik Huberman, distinguishes itself in the digital landscape. By harnessing the power of its proprietary AI-driven system, HawkeAI, the company effectively solidifies its reputation as both unique and forward-thinking. For more information, visit www.hawkemedia.com

Anya Avedissian
Hawke Media
aavedissian@hawkemedia.com
Visit us on social media:
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March 10, 2026
Vanilla Joins The Wealth Engineering Expert Sourcing Consortium as its Exclusive Estate Planning Technology Partner

The Wealth Engineering Family of Companies (WE) is pleased to announce the inclusion of the Vanilla patented estate planning platform as a core component

Advisors should be the quarterback of their clients’ financial lives, and that means estate planning can’t be an afterthought or a referral.”
— Gene Farrell, CEO of Vanilla

ORLANDO, FL, UNITED STATES, March 10, 2026 /EINPresswire.com/ — The Wealth Engineering Family of Companies (WE) is pleased to announce the inclusion of the Vanilla patented estate planning platform as a core component of its Expert Sourcing Consortium; synchronized with our other expert sourcing firms and our elastic infrastructures – The FusionPowered Wealth Advisor and OpenOption Practice Engineering Dashboards.

“The top-tier firms that we consult with build practices that go beyond investing, they advise on the client’s entire “wealth ecosystem”. Vanilla gives them the estate planning capability to do that at scale,” said Nick Gregory, Founder and CEO of Wealth Engineering. Vanilla will be offered to our universe of 2,150+ top-tier wealth management firms as well as broker-dealer firms that my organization consults with. This addition to our Wealth Engineering HUB, will further enhance our efforts in transforming firms into a true total wealth management dimension; modernizing their practice ecosystems at scale to deepen organic growth and enhance profitability and value.”

The WE Fusion-Powered Wealth Advisory model transforms firms from “AUM/Product Providers” to “Holistic Fee-Based/AUM Solutions Providers,” while streamlining technology and bridging “HNW Client Offering Blindspots”.

The partnership positions Vanilla as the estate planning infrastructure for WE’s group of Wealth Advisory Firms as they evolve from product-focused practices to holistic wealth advisory models. Vanilla, the most trusted name in estate planning technology, enables advisors to fuse estate planning into client relationships, regardless of net worth size. Firms using Vanilla have reported a 50% increase in AUM, reflecting the platform’s impact on client acquisition and retention.

“Advisors should be the quarterback of their clients’ financial lives, and that means estate planning can’t be an afterthought or a referral. Through this partnership, Vanilla will help Wealth Engineering advisors bring estate planning in-house so they can serve their entire book, from emerging wealth to ultra-high-net-worth.” said Gene Farrell, CEO of Vanilla.

With this announcement Vanilla joins the Wealth Engineering arsenal of best-in-class expert sourcing firms that provide a vast array of services and products to Wealth Engineering’s network of wealth management firms across the nation. The result is the fusion of advanced knowledge, experience, services, products and technology with sound engineering principles to create a synchronized hub for family and business wealth building.

About Wealth Engineering
Born 28+ years ago, the Wealth Engineering (WE) Family of Companies has evolved through an ecosystem of six affiliated firms to develop an elastic infrastructure for managing total wealth. It includes high-touch wealth advisory harmonized with high-touch wealth tech partner firms. WE provides a multi-disciplinary suite of consulting services for wealth management, multi-family offices, accounting, investment and insurance advisors nationally. WE fuses sound engineering principles with advanced knowledge, services, products, and tech to create a synchronized hub for “client wealth building.” WE helps advisors grow organically by deploying new tactics and strategies as they evolve from “AUM/Product Providers” to “Holistic Fee-Based Solutions Providers”. WE helps rejuvenate the contours of advisory practices through coaching, training, marketing and HNW case design – FusionPowered Wealth Advisory and OpenOption Practice Engineering. WE is also the governing body and grantor of the professional designations – Chartered Wealth Engineer (ChWE) and Chartered Family Office Advisor (ChFOA). Learn more at: MyWEhub.com

About Vanilla
Vanilla is the modern estate planning platform built for financial advisors. By transforming complex legal documents into clear, interactive visuals, Vanilla enables advisors to deliver more personal, impactful conversations around legacy, wealth transfer, and generational planning. With deep integrations, intuitive workflows, and expert support, Vanilla helps advisors bring estate planning into the heart of holistic financial advice. Learn more at justvanilla.com.

Nicholas L. Gregory
The Wealth Engineering Family of Companies
+1 407-878-3520
email us here
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March 10, 2026
Atrium Court Opens in Seattle’s Othello: 271 Affordable Homes Backed by Amazon, Allivate Impact Capital & CEI-Boulos

Housing Diversity Corporation and Partners Deliver 271 New Homes, 200 with Permanent Affordability, in South Seattle

Othello is one of Seattle’s most diverse and dynamic neighborhoods — and it should stay that way for the families who live here today and those who will call it home in the future.”
— Brad Padden, Founder and CEO, Housing Diversity Corporation

SEATTLE, WA, UNITED STATES, March 10, 2026 /EINPresswire.com/ — Community leaders, residents, and development partners are gathering today to celebrate the Grand Opening of Atrium Court, a new affordable housing and retail development located at 7324 Martin Luther King Jr. Way S., steps from the Othello Light Rail Station.

Atrium Court is a transit-oriented project that brings 271 new apartment homes for working families and community-serving retail to one of South Seattle’s most diverse communities. Residents of the Othello neighborhood speak more than 40 languages.
The development was financed through a public-private partnership including a $15 million equity investment from the AIC CEI-Boulos Opportunity Fund, a joint venture between Allivate Impact Capital^® and CEI-Boulos Capital Management, and a $16 million below-market loan from Amazon’s housing fund. The project was co-sponsored by O.Z. Navigator, a partnership between Housing Diversity Corporation and Nitze-Stagen focused on long-term community benefit in Seattle’s Opportunity Zones. Trez Capital provided $41 million in primary construction financing.

The majority of the ground-floor retail space at Atrium Court is being acquired through national nonprofit Grow America in partnership with the City of Seattle’s Business Community Ownership Fund to support converting the commercial space into permanent ownership by community-serving businesses. This type of ownership aims to stabilize commercial rents, prevent displacement, and support entrepreneurs who reflect the culture and diversity of Southeast Seattle.

“Expanding affordable housing options requires coordinated investment across the public, nonprofit, philanthropic, and private sectors. Partnerships like the one here at Atrium Court are essential as we build more housing that workers and families can afford in the neighborhoods that need it the most,” said Mayor Katie Wilson. “Together here, with our partners Grow America, we’re purchasing a ground-floor retail space to be filled by our Business Community Ownership Fund. By purchasing the space, OED is able to work with neighbors and community, strengthening the Othello neighborhood and supporting long-term cultural and economic sustainability.”

Atrium Court’s 271 apartments include 200 income-restricted units — 74% of the building’s apartments — affordable to households earning 50–80% of Area Median Income (AMI). All 200 homes carry a 99-year affordability covenant, ensuring long-term housing stability for residents.

“Othello is one of Seattle’s most diverse and dynamic neighborhoods — and it should stay that way for the families who live here today and those who will call it home in the future. We believe that standard is both achievable and replicable, and that mission-driven private development has a critical role to play in making it happen across South Seattle and in cities across the country looking for a new model,” said Brad Padden, CEO and Founder of Housing Diversity Corporation.

Located less than 200 feet from the Othello Light Rail Station, Atrium Court advances Seattle’s Urban Village strategy by concentrating affordable and workforce homes near transit and daily necessities, reducing residents’ transportation costs and carbon footprint.
“We’re committed to investing private capital to help revitalize historically underinvested communities like Seattle’s Othello neighborhood,” said Sam Spencer, CEO and Managing Director of CEI-Boulos Capital Management. “We’re thrilled to be partnering with Allivate Impact Capital and Amazon’s housing fund to support this socially and environmentally impactful project that will provide transit-oriented affordable housing to residents of this multicultural community.”

Doug Schaeffer, Co-Founder and Board Chairman of Allivate Impact Capital, added, “The Atrium Court project demonstrates how the Opportunity Zone program can positively benefit communities. Our team remains committed to investing OZ dollars in ways that elevate neighborhoods like Othello to deliver long-term affordable housing and sustainability alongside like-minded partners and community leaders.”

“Working families deserve the stability of knowing their home will remain affordable for generations to come,” said Senthil Sankaran, Managing Principal for Amazon’s housing fund. “Our partnership at Atrium Court highlights what’s possible when mission-driven partners come together around a shared commitment: 99 years of affordability, right next to transit, in one of Seattle’s most vibrant, diverse neighborhoods.”

“Thirty years of working at the intersection of impact and investment have taught me that sustainable impact comes from leveraged investment in local neighborhoods. Atrium Court represents an investment in creating community through attainable housing, honoring community through place-based art and serving community with locally sourced, value-add retail,” said Lisa Nitze, Principal at Nitze-Stagen.

Extensive multilingual community outreach informed the project’s design. One result is a lighted rotating sculpture by local artist Fumi Amano at the building’s entrance, illuminating the darker atrium walls with the word “home” in the languages of the Othello community.

The development incorporates robust environmental sustainability features, including a 33-kilowatt rooftop solar array, passive solar design, stormwater management, composting, water-conserving systems, and all-electric building operations with no fossil-fuel-dependent heating systems. An on-site electric vehicle will be available for residents to reserve, with residents paying only for the time they use the car.

The completed development supports permanent jobs in property management and ground-floor retail operations. The project was designed by Neiman Taber Architects and built by STS Construction Services.

About the Partners
About Housing Diversity Corporation
Housing Diversity Corporation (HDC) is an impact-driven affordable housing fund manager and real estate developer creating affordable-by-design communities near transit and employment. HDC serves households across the 0–80% AMI range with a commitment to long-term affordability. Founded by Brad Padden, HDC has delivered 2,898 new apartments across 24 development projects, with an active portfolio in Seattle and Los Angeles.

About Allivate Impact Capital^®
Allivate Impact Capital^® is an impact investing firm with a mission of using innovative capital solutions to elevate communities, alleviate poverty, and activate entrepreneurial ecosystems. As a subsidiary of Woodforest Financial Group, Allivate leverages a global award-winning Community Development Team to deliver attractive risk-adjusted returns from investments while delivering measurable positive social impact.

About CEI-Boulos Capital Management
CEI-Boulos Capital Management is a real estate investment fund management company focused on delivering both competitive financial returns and social impact. The company serves banks, family offices, and other institutional investors, and has a national scope. Areas of the company’s specialization include Opportunity Zones and the Community Reinvestment Act (CRA).

Adina Eaton
Housing Diversity Corporation
+1 201-736-4574
adina@housingdiversity.com

Legal Disclaimer:

EIN Presswire provides this news content “as is” without warranty of any kind. We do not accept any responsibility or liability
for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this
article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

March 10, 2026