Author: Frownies

  • Frownies Unveils Two-Piece Full Face Collagen Mask for At-Home Hydration and Skin Support

    Frownies Unveils Two-Piece Full Face Collagen Mask for At-Home Hydration and Skin Support

    DAYTON, OH / ACCESS Newswire / December 3, 2025 / Frownies, the 136-year-old family-owned skincare company known for its iconic Facial Patches, proudly announces the launch of its Full Face Collagen Mask, a two-piece hydrogel mask crafted to boost hydration and help the skin appear smoother and more plump-looking overnight. This new release expands Frownies’ growing skincare collection and reflects the brand’s ongoing commitment to thoughtful, honest products created with real people in mind.

    Frownies New Full Face Collagen Mask
    Frownies New Full Face Collagen Mask
    Frownies New Full Face Collagen Mask

    Designed with a flexible top-and-bottom format, the Full Face Collagen Mask contours comfortably to the face, allowing for a customizable fit across the upper and lower facial zones. The two-piece design also helps support balanced absorption from forehead to chin, making the mask easy to wear during short self-care sessions or as an extended beauty-sleep ritual.

    The formula features a concentrated blend of skin-supporting ingredients, including:

    • Hydrolyzed marine collagen to help the skin look smoother and more supple

    • Soothing botanical extracts such as aloe, calendula, and Camellia japonica to support a calm, well-rested appearance

    • Hydration-boosting humectants like glycerin and betaine that help the skin maintain moisture during and after use

    Together, these ingredients help the complexion appear nourished, refreshed, and naturally radiant, without adding complexity to a daily skincare routine.

    “Our family has always believed that simple, consistent rituals create the most meaningful results,” said Helen Morrison, President & CEO of Frownies. “The Full Face Collagen Mask brings that belief to life in a way that feels modern while staying true to our heritage. It offers a comforting, easy self-care moment that supports your skin looking its best.”

    As interest rises in at-home skincare rituals that offer immediate, visible hydration benefits, the Full Face Collagen Mask arrives at the perfect time. Consumers are increasingly seeking gentle, trustworthy products that help skin feel hydrated and look refreshed. Frownies’ newest innovation delivers on that expectation through a balanced, results-focused approach.

    Frownies Full Face Collagen Mask includes two full masks per box and will retail for $29.95. The product will be available beginning December 5, 2025 at Frownies.com, with additional retailers to follow.

    About Frownies
    Founded in 1889, Frownies has empowered individuals to feel confident in their skin for 136 years. Known for its iconic Facial Patches and expanding line of honest, effective skincare, Frownies stands apart as a trusted alternative to invasive cosmetic procedures. With viral social buzz, a fiercely loyal community, and a legacy built on authenticity and care, Frownies continues to lead with honesty, heart, and real results.

    Contact Information

    Laura Gaspard
    Strategic Partnerships & PR Manager
    laura@frownies.com
    1-800-648-6891

    .

    SOURCE: Frownies

    View the original press release on ACCESS Newswire

  • Frownies Announces Leadership Transition as Fifth Generation Steps Into CEO Role

    Frownies Announces Leadership Transition as Fifth Generation Steps Into CEO Role

    DAYTON, OHIO / ACCESS Newswire / September 29, 2025 / Frownies, the 136-year-old family-owned beauty brand that has helped generations look and feel their best, today announced a leadership transition. After more than 25 years of dedication and heart, Kat Wright will retire from her role as President on September 1, 2025.

    Helen Morrison, President & CEO
    Helen Morrison, President & CEO
    Helen Morrison

    Wright has been instrumental in shaping the Frownies skincare line, expanding the company’s reach, and carrying forward the legacy of beauty solutions rooted in family tradition. Her expertise in natural ingredients and her passion for wellness have been foundational to the brand’s success and enduring relevance.

    As part of this transition, the Frownies Board of Directors has appointed Helen Morrison as President and Chief Executive Officer. Morrison, the great-great-granddaughter of founder Margaret Krosen, represents the fifth generation of female leadership within the company.

    “Kathy’s leadership and dedication have left an indelible mark on this company,” said Norman Wright, Chairman of the Board. “We are grateful for her years of service and the foundation she has built. The Board has full confidence in Helen’s ability to guide Frownies forward while staying true to the values that have sustained the brand for more than a Century.”

    “They say business isn’t personal, but for me it always has been because I’m following in the footsteps of my grandmother and her grandmother, and the generations of women before me. To stand among them and now lead this company is such a special privilege. My commitment is to care deeply for our customers, our employees, and the mission of Frownies as we step into this next chapter together,” said Helen Morrison.

    This transition comes at an exciting time for Frownies. The brand is expanding its skincare collection with new innovations while also deepening its connection to a loyal and growing community. Building on more than a century of trust and recent viral momentum, Frownies remains committed to offering simple, effective skincare products – and to helping people of all ages feel confident in their skin.

    “This role is deeply meaningful to me. It’s about honoring the women who came before me and the community that has believed in us for more than a century. Leading Frownies is both the greatest privilege and the greatest responsibility, and I am committed to serving our customers and our employees with the same love and care that has defined this brand for 136 years,” Morrison added.

    About Frownies
    Family-owned since 1889, Frownies has been a cult favorite for over 135 years. Known as the original beauty-sleep secret, Frownies’ iconic Facial Patches and growing line of skincare offer effective alternatives to invasive cosmetic procedures. Passed down by five generations of women, Frownies continues to make waves by blending authenticity, innovation, and a fiercely loyal community that spans the globe. Visit http://frownies.com to learn more.

    Contact Information

    Laura Gaspard
    Strategic Partnerships & PR Manager
    laura@frownies.com
    1-800-648-6891

    .

    SOURCE: Frownies

    View the original press release on ACCESS Newswire